REAL EXPERIENCE. PERSONAL GUIDANCE. YOUR NEXT CHAPTER.A bigger future.
A clearer plan.
The right partner.
You don't have to build your real estate business alone. Find the coaching, accountability and systems that fit where you are—and where you want to go.
With Bobby Martins · Founder of Move Up Homes · eXp Realty
Broker since 20021,000+ transactions2021 San Diego Realtor of the YearFounder, Move Up Homes
FOUR WAYS FORWARD
Your ambition.
Your choice of partnership.
Changing brokerages, joining a team or simply getting better at what you do—there's a conversation for each.
01 / eXp PARTNERSHIPA strong start.
A sponsor who shows up.
Partner with Bobby at eXp Realty and build your next chapter with personal guidance through the company experience.
- Sales coaching and access to Bobby by text and phone
- VIP access to the Thursday Billionaire group training
- Free business analysis and onboarding guidance
- Support identifying and adding useful AI tools
- Explore co-sponsorship with a specialist in your chosen niche, YouTube or social media
MOST HANDS-ON PARTNERSHIP02 / SAN DIEGO TEAMYour teammate.
Your daily accountability.
Join Move Up Homes at eXp Realty in San Diego. Work alongside Bobby with the close support of a team partnership.
- Daily calls, texts, motivation and accountability
- Bobby's support on listing appointments
- Coaching and guidance included with team membership
- Practical sales systems and help serving clients
- A partner invested in your day-to-day progress
03 / NATIONWIDE PARTNERSHIPYour market.
Our systems, together.
Experienced broker outside San Diego? Let's explore bringing the Move Up Homes approach to your city.
- Discuss a local partnership with Bobby
- Explore access to Move Up Homes brand and marketing systems
- Discuss use of Executor Concierge and other specialty programs
- Adapt established materials for your market
- Define support, responsibilities and terms together
04 / INDEPENDENT COACHINGStay at your brokerage.
Move your business forward.
Get a sales coach, a fresh perspective and a practical plan without needing to change companies.
- Review your business, goals and biggest obstacles
- Strengthen sales conversations and follow-up
- Build a consistent prospecting rhythm
- Explore AI tools and workflows for your business
- Discuss a coaching scope that fits your needs
eXp and team paths involve joining eXp Realty. Specialist availability, coaching cadence and partnership terms are discussed on your call. Nationwide brand and program use is subject to an agreed structure and authorization.
THE NEXT GEN APPROACHBetter conversations.
Better habits. Better use of your time.
01Build sales confidence
Ask thoughtful questions, understand what matters to the client and guide decisions with clear advice. Turn your expertise into conversations that move people forward.
02Make consistency easier
A plan only works when you use it. Focus on prospecting, follow-up and accountability that connect your daily actions to your bigger goals.
03Let systems do more
Identify where AI and established workflows can help with content, organization and repetitive work, so you can spend more time with people.
MEET BOBBYBuild your business.
Live your best life.
Get to know Bobby Martins, the family and experiences behind his business, and his approach to health, wealth, relationships and personal growth.
Meet Bobby ↗
FIND YOUR FOCUSBuild around the clients
you want to serve.
Explore your niche with Bobby. For eXp partners, discuss whether a specialist co-sponsor can add the expertise you're looking for.
Move-up & downsizingExecutor & estate propertyLuxuryVA & first-time buyersMultifamilyYouTube & social mediaAI & business systemsListing conversations
THE NEXT GEN AGENT ACADEMYLearn the niche.
Solve the homeowner’s next move.
A practical learning library built around Bobby’s specialties: focused lessons, realistic cases, original conversation practice and knowledge checks. Start with the foundations, then build expertise in your chosen niche.
Build your foundation
Consultations, referrals, daily execution, negotiation, representation and responsible AI.
Master your niche
Move-up and downsizing, estates, divorce, luxury, physician and VA buyers, first-time buyers and small multifamily.
Put learning into action
Compare homeowner solutions, complete field assignments and save your lesson progress with ChatGPT sign-in.
Enter the Agent Academy ↗Written self-paced training is available now. Live coaching, videos and formal certification are separate from this learning library.
A FEW GOOD QUESTIONS
Let's make
the options clear.
Do I have to join eXp Realty?
The eXp partnership and San Diego team paths require joining eXp Realty. Independent paid coaching is open to agents at any brokerage. Nationwide partnership requirements are discussed individually.
What does “free coaching” include?
For eXp partners, it includes sales guidance, access to Bobby by text and phone, business analysis, onboarding support, AI guidance and VIP Thursday training access. Call cadence is discussed together. San Diego team members receive a closer relationship with daily accountability and listing appointment support.
Can I choose a niche specialist?
Tell Bobby what you want to learn. He can explore co-sponsorship with a specialist aligned with that interest, subject to availability and the applicable eXp arrangement.
Can I bring Move Up Homes to my city?
Experienced brokers outside San Diego can start a conversation about a market partnership, including potential use of brand, materials and specialty programs. Availability, licensing and the operating structure need to be agreed before use.
How much does independent coaching cost?
Pricing plans are discussed after a free 30-minute consultation. That conversation helps define your goals, coaching scope and the right level of support.
What happens on the first call?
You'll discuss where your business is today, what you want to accomplish and which partnership could fit. You do not need to choose a path before speaking with Bobby.